FMC introduces new crop protection delivery platform

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FMC Agricultural Solutions announced the introduction of a new at-plant crop protection delivery platform for row crops. The patent-pending 3RIVE 3D technology integrates formulation technology, application technology and active ingredients to increase the number of acres planted in a day, in-furrow protection and early season success.

FMC scientists used their formulation expertise to reduce the amount of water needed to deliver crop protection products to the furrow. Just 40 ounces of solution is applied per acre. The 3RIVE 3D manifold precisely mixes the right amount of product with a very low volume of water and expands the mixture up to 50 times into a three-dimensional continuous Zone of Protection delivered directly into the furrow. The 3RIVE 3D applicator includes a compact 130-gallon water tank, a 30-gallon product tank, and all moving parts, compactly skid-mounted for easy installation on all major planter brands.3Rive 3D 950

“We developed the 3RIVE 3D technology to optimize 3D seed coverage for unmatched seed and seedling protection while simultaneously helping growers improve their efficiency. It creates an entirely new way to deliver crop protection products for seedling defense and yield enhancement,” said Aaron Locker, marketing director for FMC. “The system is designed to help plants and farmers thrive.”

This technology sets growers free to easily and efficiently cover more acres in less time while saving water, fuel and labor. “Growers can plant up to 500 acres between refills,” said Matt Hancock, FMC North American corn segment manager. “With tight planting windows and more variable weather, growers are demanding technology that allows them to cover more ground faster. 3RIVE 3D helps growers get more done in a day.”

Capture 3RIVE 3D is the first product formulated to integrate with this game-changing delivery platform that brings a whole new dimension in precision and performance to in-furrow application. Capture LFR and Capture 3RIVE 3D are restricted use pesticides. Capture 3RIVE 3D offers all of the agronomic benefits of Capture LFR, the leading liquid at-plant insecticide brand, controlling corn rootworm as well as seed and seedling pests such as wireworm, cutworm, grubs, armyworm, seed corn maggot and common stalk borer. By overcoming issues like handling, convenience, water usage and weight, Capture 3RIVE 3D opens opportunities for more growers to take advantage of an at-plant solution that won’t slow them down and fits the way they farm.

The introduction of 3RIVE 3D is the first of many new product introductions expected from FMC as it increases its pace of new product launches. “The 3RIVE 3D system is part of a broader technology play of bringing innovative solutions that will help growers be more productive on every acre. We see this as an innovative platform that provides the opportunity to combine multiple active ingredients including insecticides, fungicides and biostimulants,” Hancock said. “Our pipeline is packed with potential new offerings.” With the purchase of the Center for Agricultural and Environmental Biosolutions, a strategic collaboration with Chr. Hansen and the acquisition of Cheminova that is expected to close in early 2015, FMC has invested billions to create an expanded pipeline of active ingredients and a biological platform to deliver effective and sustainable crop solutions.

Capture 3RIVE 3D was tested in 27 research trials across eight states and with six universities in 2014. Research trials will be expanded to 11 states in 2015. The technology will be deployed on 100 farms in 2015, with a full-scale launch in 2016. 3RIVE 3D formulated products will be sold to growers through the FMC network of qualified Star Retailers.

3RIVE 3D is a novel technology that combines molecule and machine into a precision platform for solutions and use patterns that will enhance productivity through seedling defense, plant health and farming efficiency.